AI Personalization SaaS, Series A: Established company’s first global commercial operation. Scaled Revenue from $.5M to $9M.
AI Personalization SaaS, Series A through C: Assisted Founder / CEO in raising $40M. Implemented Enterprise Sales model, acquired 250 new logos in 27 months. Grew revenue by 1,200% from $2.3M to $32M ARR Run Rate.
Data Encryption Software, Series A: Assisted Founder / CEO in raising $10M. Transformed GTM & sales execution. Conceived and established SaaS offering for Full Disk Encryption for SME that resulted in $10M in pipeline growth and getting acquired.
Data Loss Prevention Software, Series B: Advised Founder/CEO on optimizing go to market strategy and sales execution which led to raising a C Round and acquisition.
Governance Risk & Compliance SaaS, Series A: Advised Chairman of Governance Regulatory & Compliance Software Company on optimizing go to market strategy and overhauling sales and marketing execution.
VOIP Software, Seed Stage: Redirected go to market focus, raised $2 million in venture capital, and entered a new market in out of game voice for online gaming industry.
Data Integration & Analytics Software Division of Large Public Company: Improved Sales Productivity: top graded sales talent, targeted larger Accounts, Multi-Stakeholder Enterprise Selling and more disciplined Sales Execution leading to increased revenue from $60 to $90M.
Managed Services Security Division of Public Company: Improved Sales Productivity: top graded sales talent, targeted larger Accounts, Multi-Stakeholder Enterprise Selling and more disciplined Sales Execution leading to increased revenue from $100 to $220M.
Information Security Software Division, Public Company: Improved Sales Productivity. Increased focus on cross-selling, increased Pipeline from 2.8x to 3.4x. Initiated Multi-Stakeholder Enterprise Selling leading to increased Americas revenue from $404M to $542M.
Threat Detection & Response Security Software, Private Equity Owned Global Enterprise: Led change management efforts to increase operating leverage yielding a 52% increase in EBITDA and achieving the Rule of 40 for a $180M ARR business.
Testimonials
“Dave Govan has a strong track record of developing high growth companies and building high performing teams.” Quentin Gallivan, Chairman, Orbus Software and Watermark, ex-CEO, Blue Jeans, Pivotlink, Pentaho and Postini
“G2 Strategic Advisory Services provided our company with excellent recommendations on where to focus our Sales & Marketing efforts for higher results and how to optimize our execution to accelerate revenue. Dave’s input on messaging to our audience was very helpful for increasing engagement. I highly recommend Dave as a Strategic Advisor to growth companies in the technology industry.” David Hammer, Founder, Emissary.io
“The strategic guidance G2 Strategic Advisory Services provided to one of our SaaS clients has been invaluable. We have benefited tremendously by leveraging his critical thinking capabilities. His overall input on the strategic direction operating plan has been incredibly helpful. Dave is also a very open and positive individual who collaborates well at all levels in an organization. I highly recommend Dave as a strategic advisor for Boards of Directors and CEOs.” Marybeth Lynch, Management Consultant
“G2SAS are true subject matter experts in business to business sales and marketing. Their hands-on experience “carrying the bag” and as leaders of software sales teams uniquely positions them to develop and implement customized and effective go-to-market strategies. I highly recommend G2SAS. Rob Marano, Series A CEO, Data Loss Prevention
“We retained G2 Strategic Advisory Services to assist one of our portfolio companies in analyzing market opportunities for its technology and developing a strategy to go to market. Working with the Board, management and their vast network of contacts in the technology community G2 quickly analyzed the Company’s technology, people and market opportunities. G2 quickly identified deficiencies in the Company’s strategy and enabled us to take immediate corrective action and save months of effort and significant investment while building consensus among management and the board. We were so impressed with G2 that we immediately engaged them to work with another of our portfolio companies.” Mike Stubler, Managing Director, Draper Triangle, Venture Capital
“G2 Strategic Advisory Services provided insightful strategic guidance to a company where I am Chairman of the Board and outlined a process by which its technology could be matched up with market opportunities. G2 quickly developed an understanding of the company, its technology, its people, and the markets in which the company’s technology could be deployed. G2 were easy to work with, focused, energetic, and cooperative. Their written result was crisp and easy to understand, yet full of thorough analysis and recommendations. G2 provided great value and I would work with them again.” Jonathan Murray, Managing Director, VC
“I engaged G2 Strategic Advisory Services to review our go to market strategy. I found their methodology to be comprehensive and their assessments to be highly insightful. I was impressed by the breadth and depth of their knowledge of the enterprise software and information security market, which they willingly transferred to us throughout their engagement. We enjoyed G2’s collaborative approach and felt a true sense of partnership from them. G2 completed the engagement on time and on budget. We are now implementing enhancements that they recommended and plan to continue working with them as the company grows.” Patrick McGregor, CEO / Co-Founder, Series B SaaS company
“G2SAS has been very instrumental in helping guide our companies, particularly on the sales and marketing side. With respect to one particular company in our portfolio, Dave dove in when we needed him to and essentially pulled together and fully implemented a SaaS software strategy and sales platform, which was critical to our mid-summer fundraise, SaaS sales ramp up, and consequently the eventual sale of the company. We would highly recommend Dave and G2 to anyone seeking to bring clarity, vision and process to the marketing and sales aspects of their organization.” Craig Gomulka, Venture Capital EIR
“I hired G2 Strategic Advisory Services to review our go to market strategy for our solution. I was amazed by the speed upon which G2 analyzed our situation, uncovered issues, assembled an impressive think tank to validate assumptions and produce new ideas for marketing our solution. The net result was nothing less than saving us from a strategy that was failing and replacing it with a completely different GTM strategy Mike Rojas, Founder & CEO, Series A SaaS provider