Experience

Dave Govan, Founder & Senior Principal

Our primary objective within our company is driving high value for clients.

As a former executive within AI Tech, as an early adopter of AI and as a member of a large Think Tank’s AI Community, I see a tremendous opportunity to guide clients on how and where to apply AI with pragmatism to minimize risk and maximize gain.

In total I’ve worked in 3 early stage Startups and 5 market leading Tech Titans in my career, selling over $100M as a Rep and generating over $2.3 billion in Revenue as a CRO.  I’ve also advised over 50 technology companies and interviewed at dozens of other companies.  I found they all had one thing in common, Sales Productivity issues caused by gaps in both GTM Strategy and Sales Execution.  I’m a frequent speaker on this subject on Podcasts and in Professional Communities. I also authored a book years ago on this subject as well, Crisis in the Enterprise.

In the area of AI, we offer a high value AI Assessment and Enablement Service helping clients know where, why and how AI is being used within their organizations. The insight we provide may also lead to our providing ongoing AI enablement and support as well as AI technology recommendations if needed.

Within Revenue generating functions, clients are now experiencing disruption in the traditional methods of Buyer / Seller engagement. Outbound SDRs and AEs are failing to meet their targets. Paid Advertising is falling off a cliff.  Everyone is stressed about Pipeline growth.  Reps need more support but aren’t getting enough.  

Our revenue acceleration services address the above issues to improve Sales Productivity by tuning your GTM Strategy and Sales Execution.  We focus on creating AI Awareness and Alignment across your business functions to create a force multiplier for client value and revenue growth. 

We help companies adapt and compete by acquiring better intelligence and signals to drive marketing precision as well as pipeline growth and revenue optimization. We improve Targeting, Outbound execution, Value Selling, Customer Acquisition, Opportunity Management and several other areas. Our Clients benefit from increased Pipeline, increased Win Rates, expanded Account Penetration, increased Retention and accelerated Revenue growth.  

Guiding and supporting Leaders and Teams is my passion.  I welcome a conversation to discuss how we may able to help your business.

In addition to myself, I’m proud to leverage the experience of several other high caliber B2B leaders as Advisors in our business.

Summary of Dave Govan’s Experience:

1. Full-Lifecycle Experience: Operated in and/or advised companies at Seed, Venture, Public, and PE-owned stages.
2. Industry Experience: Approximately 14,000 hrs as an ELT level growth advisor, 42,000 hrs as a Leader & 26,000 hrs as an Enterprise Rep.
3. Analytical Strengths and AI Forward: ability to quickly uncover and resolve issues impacting ARR Growth. High AI Literacy.   
4. Zero Disruption Advisory: non-disruptive interviews,consultations & data analysis delivered w/ high E-Q & sensitivity toward ELT & Staff.

Our Why?

It’s time to cut through the noise and focus on the most impactful Sales & Marketing methods to achieve your Revenue objectives. We combine our experience with Next Generation AI Technology with our own proven large and growth company experience to help you achieve Revenue growth.

Values

We are here for our Clients, not the other way around. Everyone that works for us or with us must follow a code of conduct of Professionalism, Integrity and Accountability. Our word is our bond.